ASM Prospectus

HFSA Annual Scientific Meeting 2024

Where heart failure teams gather…

HFSA Annual Scientific Meeting : September 27 - 30, 2024
Georgia World Congress Center
Atlanta, Georgia

Don’t miss the opportunity to showcase your company’s products and services and promote your brand at one of the only meetings devoted exclusively to heart failure (HF). The HFSA Annual Scientific Meeting (ASM) is where HF teams gather!

HFSA’s ASM has gained a reputation as an outstanding forum for presentation of the latest information available (clinical and basic research, treatment, and care of patients) in the field of HF.

It is the CAN’T-MISS meeting for all members of the HF care team, featuring a robust, team-based educational program taught by a multidisciplinary line-up of industry experts.

Who Attends

For the past several years, HFSA hosted highly successful meetings with an average of 2,500 registrants, building back up to its record high of 3,000 attendees in 2019. We are excited to be in Atlanta this year!

When and Where?

HFSA Annual Scientific Meeting (ASM)
September 27 – 30, 2024
Georgia World Congress Center, Hall C1 and the Signia by Hilton Atlanta
Atlanta, Georgia

Exhibit Hours

Friday, September 27th6:15 PM – 7:45 PM
Saturday, September 28th 12:30 PM – 2:30 PM
 5:15 PM – 6:45 PM
Sunday, September 29th12:00 PM – 2:00 PM
(hours subject to change)

Exhibit Hall

The Exhibit Hall is a key part of the meeting! With designated exhibit hall hours that do not coincide with any major ASM educational programming, attendees have time to explore the hall with few distractions. Engaging activities include:

  • Exhibit Booths
  • ePoster Hub
  • Oral Abstract Stage
  • Opening Reception on Friday night
  • Refreshments on Saturday evening
  • Lunch served on both Saturday and Sunday
  • Industry Expert Theaters
  • Research Hub
  • HFSA Lounge
  • HFSA Membership Booth
  • Expo Suites

Exhibit Space Rate

$42.50 per sq. ft. (minimum 100 sq. ft. and sold in 10'x10' increments). Includes:

  • 7" x 44" booth identification sign
  • Aisle carpet cleaned daily
  • Use of rented floor space
  • Exhibit Hall lighting, air conditioning, heat, perimeter security pipe and show-color drape for in-line booth
  • Exhibit Service Kit
  • Up to four (4) complimentary Exhibitor Badges per 10'x 10' booth up to a maximum of 40 badges. Includes access to scientific sessions as space allows (no CEUs may be earned), and up to 5 additional exhibitor badges may be purchased.

* Complimentary and additional exhibitor registrations may only be used for company employees. Guests and non-employee representatives of the company are required to register as a full attendee.

How We Can Help You Succeed

Exhibitors receive:

  • Booth listing in Mobile App using the description provided in the exhibitor application.
  • On-site exhibitor listing at entrance to Exhibit Hall.
  • Inclusion in one email blast distributed by HFSA to all attendees promoting all exhibitors.
  • Marketing toolkit available online.
  • Exhibit badges, which allow access to ASM scientific sessions as space permits. CE credit cannot be earned. The number of badges is based on square footage of the booth.
  • Following ASM, HFSA will distribute the registrant list of those who opt-in to have their info shared with industry partners. List to include name, institution, city, state, and country.

New Join the Hunt!

Exhibitors will have the option to purchase a QR Code and be added to the HFSA’s onsite scavenger hunt, which is a digital, interactive activity to encourage attendees to explore the conference, visit exhibitor booths, and engage in meaningful interactions with industry professionals. Instead of rubber stamps, participants collect points by scanning QR codes at various checkpoints throughout the event venue. Strategically place the QR code inside your booth or stick on the back of your exhibitor badges so attendees must engage with booth representatives to find the code. To keep the game competitive, attendees will track each other in the mobile app with a leader board. Those with the most scanned codes will be included in a raffle for prizes. Sorry, exhibitors are prohibited from being considered for a prize, but you can join the fun by purchasing a QR Code for your booth!

Join the Hunt QR Code: $500

Stand out in the ASM mobile app by purchasing a Featured Exhibitor Listing. Attendees will be drawn to the Featured Exhibitor Listings with logos, and three (3) links to PDFs, press releases, product photos or videos. Featured Exhibitor Listings will be included in the second tier of the exhibitor list in the app and will get noticed faster.

Featured Exhibitor Listing: $750

Mobile App FeaturesBasic Listing IncludedFeatured Listing
Gold Member
Complimentary with Membership
Company Name
Booth Number
Corporate URL NEW
Company Email Address NEW (to be published on site)
Product & Service Categories NEW
Company Description 300 characters
Expanded Company Description – 350 More Characters (650 total) 
Premium placement in mobile app exhibitor list3rd Tier2nd Tier1st Tier
Company Logo (in exhibitor list, description, and map) 
Links to PDFs, Videos, Product Demos, etc. 35
Link to any sponsored session (Industry Expert Theater or Innovative Industry Event) 

HFSA Gold Corporate Members

Gold corporate members will receive a complimentary Featured Exhibitor Listing and be listed in the first tier of the exhibitor tiers in the ASM mobile app. Gold members also receive exclusive ASM benefits including a gold floor cling next to their booth, gold-colored lanyards for their staff to stand-out, two (2) full registrations (eligible to earn CEU), and a 15-day early access to the ASM sponsorship opportunities. Here is information regarding corporate membership. Interested in upgrading or joining your membership? Please contact Michelle Poinelli at

New Devices in Heart Failure Meeting: From Mechanisms to Implementation (CEUs)

Plan to support this new HFSA offering! The Devices in Heart Failure: From Mechanisms to Implementation Meeting will be held on Friday, September 27, 2024, immediately prior to ASM in Atlanta, GA.

The full day meeting will include sessions, access to three unique hands-on sessions, an exhibit hall of device vendors, and time to network. Topics include the current state of devices in HF, how to start a device program and implement device strategies into clinical management, how to set-up a remote monitoring clinic, and novel devices entering testing. The hands-on sessions will include cardiac catheterization, left ventricular assist devices and temporary mechanical circulatory devices.

A limited number of tabletop exhibits are available for purchase. The purpose of the exhibits is to provide education for attendees. The plan for exhibit hours is to allow registered attendees to visit the exhibits and learn more about how devices rapidly advancing treatment options in heart failure. HFSA is committed to increasing device education at ASM.

The fee is $1,000 and includes:

  • One (1) Table (6 feet) skirted with 2 chairs. If additional space is needed to purchase for your demonstration, please contact Michelle Poinelli at
  • Two (2) Complimentary Device Exhibitor Badges, which will allow admission to the device meeting sessions based upon available space (no CEU can be earned).
  • Post-conference meeting registrant list comprised of Device Workshop registrants who opt in to have their info shared with industry partners. List to include name, institution, city, state, and country.
  • Company name published in the program and acknowledgement of support on signs at the event.
  • Exhibitor Hours (subject to change): Exhibit hours are 12:30 PM – 2:00 PM and 4:00 – 5:00 PM.

Click here to complete an application.

If you would like information on involvement via in-kind equipment donation for the hands-on sessions (cath lab, LVADs and temporary mechanical circulatory devices) please contact Anna Leong at

Capitalize on Your Booth Investment

A variety of options are available to purchase to heighten your visibility. Below are highlights, click HERE for complete list.

Booth Drivers

Meeting News

Email Marketing

On-Site Education

Networking & Meetings

Convention Center Sponsorships

Hotel Sponsorships





Content last updated on April 15th, 2024 at 02:08 pm